“Fifteen minutes into Security Sales Mastery I just lit up. It was like pulling the critical log off a logjam. I now have so many ideas that the whole thing flows, and we have already started to increase our sales.”

Garrett Auld, Hue & Cry Security, Redding, CA

“I have been in sales and sales management for over twenty years. I have yet to find a program as comprehensive and effective as yours at increasing business. In the first month we implemented your program we enjoyed our highest sales dollar month in 15 months. We are now on target to achieve our aggressive sales goals, and I attribute a great deal of our success to your knowledge, programs and commitment to results.”

Dan Foxx, All-Guard Systems, Hayward, CA

“Great book! I felt as though I had hit a wall. Thanks to Security Sales Mastery I am feeling more confident than ever. I finished reading it two days ago and have already closed a deal using the strategy in this book. Well worth the money!”

Tom Willet, Safeco Security, Oklahoma City, OK

“I just wanted to let you know how much we’re enjoying your book. It’s been very inspiring and given us a chance to reset our strategy on sales. Even our guys who have been around a long time and gotten a little set in their ways have learned a lot and it has really increased sales. We appreciate your work and the positive effect it’s having on our business.”

Ed Ocean, Alarm Security Protection Company, Waterford, CT

“Outstanding! Very practical resources for home security professionals. Thanks!”

Jeff Brummett, Ovation Security, Indianapolis, IN

“My sales staff and I read your book and thought it was fantastic! We’ve been applying your tactics such as the security audit and coming to an agreement while we’re there and it’s been working great.”

Cliff Wright, Home Security & Sound, Kihei, HI

“I read Security Sales Mastery cover-to-cover over the weekend and then ordered copies for my entire sales staff. Excellent ideas and tools to improve the sales process and maximize results.”

Craig O’Neil, HomeBridge Security, Deerfield Beach, FL

“Easy read, absolutely fantastic information. Much of what you advise I do already instinctively, but to have it all in one place and presented in an organized manner… I finally have direction!”

Peter Mason, Mason Alarms and Electrical, LLC, Salisbury, NH

“Awesome! Just like your earlier book, Marketing Magic, but updated for the 21st Century. It really takes the guesswork out of security sales and marketing.”

Dan Boyd, Boyd & Associates, North Hollywood, CA

“Security Sales Mastery is really good! Many systems for lead generation.”

Raul Mendiondo, National Security & Communications, San Antonio, TX

“Our dealers gave great reviews on your security sales seminar. Our attendees tell us that they used what they learned to increase their sales. And we have the success stories to prove it!”

Ron Lenz, Alarm Suppliers, San Francisco, CA

“I’m totally on board with the message in Security Sales Mastery. Our sales guys are starting to catch fire with your ideas and concepts. It’s become my sales Bible.”

Ed Michel, Valley Alarm, Sun Valley, CA

“Security Sales Mastery is exactly what I’ve been looking for. I’m very excited to have all of these new tools. Thank you!”

Kelly Washburn, iTech Security, Cedar City, IA

“I am very impressed with the program. There are many new ideas we are looking forward to implementing. Security Sales Mastery is exactly what I was hoping for and what we needed. It far exceeded my expectations.”

Tony Huffstutter, Avery Security, Wentzville, MO

“I read Security Sales Mastery in just two days and I very much enjoyed all the information it provided. Well done!”

Michael Sumrall, FailSafe Security, Bay Springs, MS

“Thank you very much Greg for writing this book. It covers everything in security sales: how to close a deal, negotiate, security sales marketing. I really wish I would have found it earlier. I think everyone working in the security sales field should have a copy.”

Amaro Tagarro, Chillida Sistemas de Seguridad, S.L., Barcelona, Spain

“Security Sales Mastery is an excellent book, not just for established dealers but also for distributors—like us. As a security manufacturers’ representative to South America, I believe that the book and Mr. Rankin’s shared knowledge will help us increase sales not just at the distributor level but also to the dealers we support; their success is our success. Thank you for this well written content.”

L. Coba, Negco Group, LLC, Miami, Florida